Selling Jesus

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Somewhere along the way, the Body of Christ has bought into the lie that we must sell the risen Jesus to a skeptical world.

I’ve fallen into this trap so many times.

I’ll get caught up trying to convince a hardened heart that God is real, Jesus saves, and the Holy Spirit can reach the very core of their being, restoring peace and healing beyond anything this world could ever offer them.

Then, I somehow expect the heavens to open up with the person suddenly accepting everything that spilled out of my big mouth five seconds ago.

I don’t know about you, but I’m batting a zero so far.


The thing is, He isn’t calling us to sell people on His love. We’re called to show people His love.


The world is already saturated with deceitful gimmicks and empty promises.

The last thing we should do is represent Jesus as a cheap product instead of an all-powerful, all-knowing, and loving God.

We should live our lives in such a way that the power of the Holy Spirit from within us flows out of our words and actions.

8 My mouth is filled with your praise, declaring your splendor all day long. ~Psalm 71:8

By reflecting the love of Jesus, hardened hearts begin to soften and God’s Spirit begins eroding away strongholds that prevent someone from hearing or accepting God’s Truth.

It isn’t our selling technique, fancy “religious” phrases, or even our intellect that creates lasting change in a person’s life. It’s the power of God using us to be His hands and feet in a tangible way that transforms a person from the inside out.

It’s the radical, authentic, counter-cultural act of unconditional love that sets us apart.

34 “A new command I give you: Love one another. As I have loved you, so you must love one another. 35 By this everyone will know that you are my disciples, if you love one another.” ~Jesus, John 13:34-35

His love should be so evident in our lives that we won’t have to sell people on the idea of Jesus because everyone around us will already see Him.


2 thoughts on “Selling Jesus

  1. Shelly, “It’s the radical, authentic, counter-cultural act of unconditional love that sets us apart.” AMEN! Thanks, I needed to read this today.
    Blessings,
    Beckie from Spotlight, beckielindsey16.com

    Liked by 1 person

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